The Cause of Progress

• BRANDING & PHOTOGRAPHY •

I got involved with The Cause of Progress when I met filmmaker Chris Kelly while he was filming at the former Boeung Kak lake. His documentary portrays modern Cambodia, focusing on one of its most controversial development challenges: Land grabbing.

Having seen the rapid and dramatic changes caused by development projects and the impact on communities, as well as being a great focus of my photography work; I undertook the project with special interest.

 

The Cause of Progress logo summarizes the essence of land grabbing. A silhouette of the Boeung Kak area, and an excavator – which has become a strong icon of evictions in the country – bleeds into a barcode, conveying a simple message:  THE COUNTRY IS FOR SALE.

In addition to the logo, I produced a stencil and spray painted it on broken walls – left overs of Boeung Kak’s homes. Here are a series of photos of this work.

 

To find out more about the film click here.
To see my photography work on land issues in Cambodia click here and here.

Outputs:  Branding • Stencil Photography

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© Erika Pineros 2011

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© Erika Pineros 2011

 

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© Erika Pineros 2011

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… the day after…

© Erika Pineros 2011

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Handicap International

• LAYOUT & PHOTOGRAPHY •

Handicap International is an international humanitarian organization that specialises in the field of disability. Its programs focus on prevention, rehabilitation and livelihood support.

Considering the delicate focus of HI’s work, it has been vital for our projects to work closely with their local team. I photographed their programs in the Burmese refugee camps in Thailand for local and international communication material, some of which I have also had the opportunity to design.

Having built a strong image bank, I also produced Handicap International’s  annual report 2011.

To see more photos on this project click here.

Outputs:  Layout design • Photography

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Saw Soe Win, 28, who lost his right leg when he stepped on a landmine in 2011, learns to walk again with a new leg prosthesis fitted at a rehabilitation centre in Mae La Refugee Camp. Mae Sot, Thailand. May 29 2012. ©Erika Piñeros for Handicap International

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Mu Eh Gay, 8, who lives with cerebral palsy at Mae La refugee camp receives rehabilitation by her mother, who is also a Handicap International staff member. Mae Sot,Thailand. May 29 2012. ©Erika Piñeros for Handicap International

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U Tin Soe, 60, a stroke patient, receives rehabilitation treatment by his wife and Handicap International staff at their home in Umpiem refugee camp. Besides its physical rehabilitation programs, HI provides training on risk factors, prevention and treatment. Mae Sot, Thailand. May 30 2012. ©Erika Piñeros for Handicap International

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Layout & Font Design

• LAYOUT & FONT DESIGN •

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Poster Design

• LAYOUT DESIGN •

Jazz Festival Poster

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Spicy Green Mango

• SPICY GREEN MANGO • DESIGN & PHOTOGRAPHY

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Branding • Layout • Photography • Web

Spicy Green Mango is a fashion label based in Cambodia specialized on women and girls’ clothing. It has a strong social awareness particularly dedicated to women’s issues. Its clothes have a unique flavour that mixes international fashion trends with local expertise.

A carved stone depicting a mango tree in a Bangladeshi museum inspired the design for the Spicy Green Mango logo. Whilst the texture of the stone provide the organic and approachable characteristics of the brand, the three chosen corporate bright colors bring up its friendly and fresh nature.

Following the same concepts, we handpicked various locations within the city of Phnom Penh to be our unique studio for the shoot, boosting the friendly and multicultural personality of the brand.

Outputs:  Logo • Brand guidelines • Stationery • Brochure • Web layout design • Fashion & catalogue photography

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Photography

• CAMBODIAN MASK PROJECT • PHOTOGRAPHY

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BBC Media Action

BBC Media Action • BRANDING

Loy 9

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Branding • Logo Design

BBC Media Action believes media and communication can be a powerful force for positive social change.

During 2011 and 2012 the BBC Media Action ran Loy 9, an inspiring campaign targeting young Cambodians to get involved in civic life. For this project, we worked closely with the BBC team to better understand the concept behind Loy 9 and create a brand that would emphasise its participative and friendly nature.

Options for the logo and tagline were tested out in the field with the target market to ensure a wide acceptance by the audience.

Besides a ‘basic’ version of the logo, which gave the audience the opportunity to adapt it as they pleased, a series of characters were created giving the Loy 9 team logo options to be used according to their needs.

From TV to print and internet, Loy 9 has reached thousand of Cambodians across the country, making this brand one of the most exposed and meaningful in Cambodia.

Outputs:  Branding • Logo & Tag line

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Layout Design

•   LAYOUT DESIGN   •

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Urban Village

URBAN VILLAGE  •  BRANDING

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Urban Village is a social business that prides itself on providing affordable and innovative design solutions with international quality standards to the housing market in Cambodia, empowering low-income Cambodians to own their homes.

Urban Village required a fresh, friendly and reliable approach for their brand. Colors inspired on the green rice fields of the Cambodian countryside, complemented the modern symbol of the logo, bringing together its urban and rural target audience.

Cambodia 2011

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Campaign & Layout

• CAMPAIGN & LAYOUT DESIGN •

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